Author Archives: Mercer

How To Speed Up Your WordPress Site

WordPress is a great platform—it’s simple, easy to learn, and very customizable. But like any other open source, content management system, it pays to make the effort to speed up your WordPress site and make it run a little faster so that it can— Help increase conversions Rank higher in search results Provide a better…

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How to Use Google Analytics Like You Know What You’re Doing

Google Analytics is the number one analytics tool that the top marketers use to get all their insights. It’s what helps them to make proper, data-driven decisions when they’re creating their sales funnels and campaigns, and ultimately, what guides them into generating revenue and profit from replicable systems. Unfortunately, most marketers barely ever get started…

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Optimize Your Website For SEO Using Google Analytics

Search Engine Optimization. For many of us, these three words hang over our heads daily. They are the words that confound and confuse, and for many marketers and business owners, beginning to optimize SEO is one of the last things you decide to take care of. But, unless you have a very profitable company with…

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How to Setup Ecommerce Reporting in Google Tag Manager

Wondering how to setup ecommerce reporting in Google Tag Manager? Getting your ecommerce data to report in Google Analytics can be tricky, but it doesn’t have to be if you use Google Tag Manager.  Especially if you have an ecommerce platform or cart system that does not readily integrate with Google Analytics. In our case,…

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Top Marketing Tools We Loved Using in 2015

It’s that time of year again…end of year “best of” lists… the best songs, the best new websites, the best video games, etc. Here at Seriously Simple Marketing, we brainstormed and decided we would share our top marketing tools of 2015 with you. Many of these tools may be old favorites that we can’t stop…

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Migrating to Google Tag Manager: An Easy to Follow Guide

I should be the first one to admit that the there’s a bit of confusion on this topic. So let’s set things straight. Google Tag Manager is not a substitute for Google Analytics. When you’re migrating from Google Analytics to Google Tag Manager, what you’re really doing is moving the control of what and how…

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