Digital Marketing This Week:
Episode 17 – Affiliate Marketing

For the latest episode of Digital Marketing This Week, we’re tackling affiliate marketing and 7 simple steps on how to do it better.

To find out what the one thing you should absolutely avoid when it comes to affiliate marketing, be sure to listen to the entire webinar.

This Week's Episode:

In the meantime, here's a quick summary for you:

Tip #1: The Offer

Do a survey of what is useful and relevant to your market. Go on Amazon and check out the reviews. Generally, the more reviews a product gets, the more popular it is. For marketers, it’s also a great way to learn the language of your target market.

Tip #2: The Promotion

Here is where you’re announcing to the world that you have something to offer. Leverage email, blog post reviews, YouTube reviews and then consider if your ad offers good content.  (Hint: If a visitor finds value in the actual ad, you'll find conversions climb!)

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Tip #3: The Traffic

Ask yourself: “who is most likely to buy?” Once you figure that out, consistently send them emails to drive traffic to your site. Try tapping into cold traffic from Facebook or Outbrain.

Tip #4: Pretty Link Pro

This a WordPress plugin that automatically links keywords that simplifies the process of linking on your blog.

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Tip #5: Link Images

People click on your images, more times than you would actually think. Leverage on that by linking your images to a site that’s relevant to your blog and get more traffic to your affiliate links.

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Tip #6: Resources Page

There’s huge potential in having a resources page—a page that references all the tools and links that you think are relevant to your audience.

Tip #7: WP Legal Pages

Make sure that you have a legal page to ensure that you are compliant. We’re using WP Legal Pages which simplifies the entire process of adding legal pages on your site.

Start improving your affiliate marketing strategies by following these simple tips. If you want to find out what the single thing you should avoid when it comes to affiliate marketing, be sure to catch the full webinar episode.

Have a question about this episode?  Just leave a comment below!

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About The Author


Chris Mercer, who typically goes by "Mercer", has a sales and marketing background that stretches over 20 years. He began his online marketing career in 2009 and has become a sought after analytics & conversions expert, helping other top-marketers to improve their own offers and sales funnels. Now decades of real-world experience are brought to you post-by-post as he delivers Seriously Simple Marketing tips that you can use to build your own business!