Digital Marketing This Week:
July 26, 2014

This is week, on Digital Marketing This Week, our focus topic is all about sales funnels—it’s a broad subject but wanted to focus on the 7 things that you must have and avoid.

This Week's Episode:

Here’s a brief rundown of what we talked about below. But of course, if you want to hear a more in-depth discussion and see live examples, just head on over and take a few minutes to listen to the webinar.

7 Steps to the Perfect Sales Funnel ( And the ONE thing every funnel must avoid)

  1. Build a blueprint and plan.
  2. Think of your “welcome mat”—what will entice them to enter your sales funnel.
  3. Be mindful of how you provide your offers—make sure it’s related to your website, it’s helpful and that it makes sense.
  4. Reward your community with frequent buyers program.
  5. Pay attention to what’s going on in your funnel via retargeting.
  6. Follow up using auto-responders.
  7. Know what you have to avoid—complacency. Keep up with your market, you audience and adjust your sales funnel constantly.

For a live demonstration of how to map out an effective sales funnel and a bonus sales funnel hack, be sure to watch the webinar as we show you how to go about this step-by-step.

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About The Author


Chris Mercer, who typically goes by "Mercer", has a sales and marketing background that stretches over 20 years. He began his online marketing career in 2009 and has become a sought after analytics & conversions expert, helping other top-marketers to improve their own offers and sales funnels. Now decades of real-world experience are brought to you post-by-post as he delivers Seriously Simple Marketing tips that you can use to build your own business!