Discover Google Analytics – A Collection of Google Analytics Resources

Graphs, charts, numbers and jargon–there’s a lot to learn with Google Analytics. So here are some of the best resources you can use as you get to know its ins and outs. If you’re just starting out, here are some of the best references you can use… Start by learning how to install Google Analytics…

Continue Reading →

#38: Increase Conversions with the Perfect Headline – Digital Marketing This Week

Digital Marketing This Week tackles how to write the perfect headline in this week’s episode.     Let’s talk about the “building blocks” that every great headline has in common, tips on how to create you own headlines and how to guarantee that you’ve got the perfect headline… Let’s start with what a headline is… A…

Continue Reading →

#37: Get More Done with Productivity Tools – Digital Marketing This Week

      It’s all about productivity in this episode of Digital Marketing This Week. We’re talking about how to get more things done, how to do it less time and do with minimum effort. For the full discussion, be sure to check out the full video. But if you only have a few minutes…

Continue Reading →

The Best Free Photo Editing Software Online

When it comes to the best photo editing software, nothing beats Photoshop. But it’s also a bit of an overkill if all you really need it for is some resizing, image brightening, and other basic adjustments. Check out this list of free photo editing software alternatives that you can try– Photoshop Express Editor: If you’re familiar…

Continue Reading →

Tips for Hiring a Freelancer

After you’ve decided to expand your team, the next is actually finding them.  As of this post, we now have 7 full-time people working for SSM.  Here are a few tips for hiring a freelancer I’ve picked up along the way… Put Yourself In Their Shoes It’s likely that you will make a beeline for the most…

Continue Reading →

A Marketer’s Guide To List Building – Digital Marketing This Week – Episode 44

What’s new in Digital Marketing This Week? It’s all about list building. We’re going to be talking about tips on how to build a list, tools and plugins that you can use and a sneaky little trick that I think you should use to help you with list building. Be sure to watch the full…

Continue Reading →